Expert Floor Plan & Design Services for Hotel Trade Shows

Floor Planning and Design for
Hotel Trade Shows and Events

People Standing and listening

Does My Show Fit?

Now you just need to make sure everything fits in the space at your selected hotel. Of course, you need plenty of room for all your attendees too.

As The Hotel Show Pros, we have the layout for every hotel venue in the United States. So we cover all aspects of floor planning and design for your event.

It’s among the most common questions we hear?

You have your location. You have your venue. You have your exhibitors (or at least a goal for how many exhibitors you want).

Now you just need to make sure everything fits in the space at your selected hotel. Of course, you need plenty of room for all your attendees too.

The Alliance Advantage

Initial floor plans within 48 hours

Custom show graphics & signage

Plans that maximize exhibitor and attendee experience

A gallery of paintings

Dedicated Team for Trade Show Floor Design

At Alliance, we understand the niche expertise needed to create a one-of-a-kind hotel trade show experience. Our floor plan and design services are crafted to produce the ultimate, customized event.

You see your entire show ahead of time through computer-aided design. We plan out everything from your registration table and event graphics to the floor layout and exhibitor locations.

There’s a science behind the entire process.

We maximize your available space, while ensuring you drive substantial traffic to all of your exhibitors.

Contact The Hotel Show Pros today to get started with your event.

Top Floor Layout Options for Your Next Trade Show


The axis layout involves a central structure that acts as a beacon, around which are multiple open-aisle areas and elements for engaging visitors, including desks, signage, and other messaging opportunities.


This layout is perfect when you want to send one message or introduce a single product. It includes one focal point (the centerpiece), which means you should consist of graphics and signage that support the core message and compel visitors to stay longer.


The fortress layout is all about exclusivity. A partial or full enclosure gives exhibitors that “je ne sais quois” that entices visitors to step inside for an exclusive, immersive experience. The only challenge is to lure people inside, but that’s where our top-notch graphics, signage, and other messaging opportunities come in.


This is an open-floor layout that sparks conversation, as it’s particularly welcoming and comes with multiple access points and increased graphics visibility. Rather than having a single focal point, it includes various elements all over the place, which reduces overcrowding.


The theater floor layout is ideal for presentations, product demos, or entertainment options that include multimedia. The focal point is theater-like, featuring a big screen, while the surrounding elements should include small monitors. That way, exhibitors can hold people’s attention when a presentation or demo isn’t in progress by displaying any other relevant information.


This floor plan combines different layouts and elements to attract more visitors and extend their stay. With multiple access points enriched with proper graphics, signage, and other top-tier messaging opportunities, visitors can explore all the elements and engage in activities at their own pace.